I was speaking to a keen-to-be-Chelsea exhibitor the other day, and they were asking me if they’d be able to sell clothes at the show. Historically, and as a matter of policy, we’ve never allowed the sale of clothes at Chelsea before. At Hampton and Tatton the Country Living marquees are filled with frocks and shirts and all manner of outfits, but at Chelsea we’ve kept to the rule of gardening related products only
I’ve been running the idea past some of the folks in the shows team here, and we’ve been trying to decide if it’s time Chelsea diversified. Some like the idea, some don’t. Is it time for some flash outfits at Chelsea?